Legal

Privacy Policy

Last updated: 19 May 2026

This Privacy Policy explains how EKKO Ltd (trading as EKKO Loop® and EKKO Sales) (“we”, “us”, “our”) collects, uses, shares and protects personal data when you visit www.ekkoltd.co.uk, interact with our AI assistant demos, or contact us. We are the data controller for the personal data we process under this policy.

1. Who we are

EKKO Ltd is a company registered in England and Wales. Our registered office is 124 City Road, London EC1V 2NX, United Kingdom. We trade from Manchester, United Kingdom.

Contact: info@ekkoltd.co.uk · WhatsApp +44 7822 010172.

2. The personal data we collect

  • Contact data: name, business name, email address, phone number and message content you submit through forms or the AI chat.
  • Usage data: IP address, browser type, device information, pages visited and interactions with the site (collected via cookies and similar technologies).
  • Communications: records of emails, WhatsApp messages and chat transcripts with our team or AI assistant.

3. How we use your data and lawful basis

  • To respond to enquiries and deliver demos — legitimate interests and, where applicable, performance of a contract.
  • To send service updates — performance of a contract.
  • Marketing communications — consent, which you can withdraw at any time.
  • Analytics and service improvement — legitimate interests in understanding and improving our website.
  • Legal and regulatory compliance — legal obligation.

4. Sharing your data

We share personal data only with trusted processors who help us run our business (for example hosting, email, analytics and CRM providers). All processors are bound by written contracts and UK GDPR-compliant data processing terms. We do not sell your personal data.

5. International transfers

Where data is transferred outside the UK, we rely on UK adequacy regulations or the International Data Transfer Agreement / Addendum, together with appropriate safeguards.

6. How long we keep data

We retain personal data only for as long as necessary for the purposes set out above, to comply with our legal obligations, resolve disputes and enforce our agreements. Demo enquiries are typically deleted within 24 months of last contact unless you become a customer.

7. Your rights

Under UK GDPR you have the right to:

  • Access, rectify or erase your personal data
  • Restrict or object to processing
  • Data portability
  • Withdraw consent at any time
  • Lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk

To exercise any right, email info@ekkoltd.co.uk.

8. Cookies

We use strictly necessary cookies to operate the site and, with your consent, analytics cookies to improve it. See our Cookie Policy for details.

9. Security

We use appropriate technical and organisational measures to protect personal data against unauthorised access, loss or destruction. No internet transmission is fully secure, however, and you share information with us at your own risk.

10. Changes to this policy

We may update this policy from time to time. The “last updated” date above reflects the latest change.